The Overview
Everything your social media needs, handled by one local team
From your Facebook and Instagram pages to the content that fills them, we manage the whole process — so your business shows up online the way it deserves to.
Facebook & Instagram Management
Profile setup, optimisation and day-to-day management of your two most important channels.
Content Creation & Posting
A monthly content calendar of on-brand posts, written and scheduled so you never go quiet.
Reporting & Strategy
Straightforward monthly reporting so you always know what’s working and why.
Platforms We Manage
Facebook & Instagram management, done properly
These are the two platforms most UK small businesses actually need — so instead of spreading you thin across every network, we focus on making Facebook and Instagram work hard for you.
- Business profile setup & optimisation
- A consistent, on-brand posting schedule
- Comments & messages monitored during working hours
- Monthly insights & performance tracking
- Optional paid ad support for boosted reach
Content Creation
Content that’s created, reviewed and posted for you
No more staring at a blank posting box. We plan a full content calendar around your business, create the visuals and captions, and post them on schedule — so your page stays active and looks after itself.
- Regular posting frequency, agreed up front
- Content built around your products, services & season
- Every post approved before it ever goes live
AI-Assisted, Human-Reviewed
We use AI to move faster. A real person keeps it honest.
AI tools help us draft ideas, captions and graphics quickly — but nothing reaches your page without a real member of the Website Doctor team reading it, editing it, and making sure it actually sounds like your business.
- Every AI-assisted draft is reviewed and edited by a human before posting
- A brand voice guide is followed on every single post
- Real photos and brand assets over “off”-looking AI imagery
- Facts, offers and details checked against your business before posting
Common Pitfalls
Plenty of businesses have tried AI tools or a cheap social package and been burnt. Here’s what usually goes wrong, and how we do it differently.
Generic, robotic-sounding captions
AI left unchecked tends to sound the same for every business.
Posting in bursts, then going quiet
Momentum dies the moment a page goes months without a post.
AI images that look obviously fake
Warped hands, odd faces and stock nonsense erode trust fast.
Copying what competitors post
Templated content makes every local business look the same.
Posting facts or offers that are wrong
An AI tool doesn’t know your opening hours or your prices.
No idea whether it’s actually working
Posting into the void, with no sense of what’s landing.
Packages
Three straightforward tiers built around posting frequency and how hands-on you’d like us to be. Every package covers Facebook & Instagram.
Starter
For businesses just getting consistent
- 2 posts per week, scheduled for you
- Monthly content calendar
- AI-assisted, human-reviewed captions
- Monthly performance snapshot
Growth
For businesses ready to build momentum
- 4 posts per week + regular Stories
- Everything in Starter
- Comment & message monitoring
- Monthly report + strategy call
Premium
For businesses wanting full-service coverage
- Near-daily posting + Reels / short video
- Everything in Growth
- Optional paid ad management add-on
- Priority support & in-depth reporting
Prices shown are indicative. Final pricing is confirmed after a free audit of your current social channels — every business is different.
Let’s Talk
We’ll take a look at your current pages, tell you honestly what’s working, and show you what a managed content calendar could look like.